Every month, we bring you a curated list of articles hand-picked by industry veteran Kristan Wojnar to help you grow your investment advisory practice. Follow our Practice Management center to differentiate yourself with new ideas and build enduring client relationships.
Social media and websites are on our radar for this week. First up, we have a fantastic read to help you determine whether Facebook or Twitter is best for your business. Second, we have a piece that dives into using Google Analytics for your website, as well as how to fix common errors with ease. Our final piece makes a case as to why you should outline your fees on your website, as well as the best way to present them.
Facebook and Twitter are both valuable to your business, but which is better for you? Read this piece to determine the most optimal social path for your advisory practice.
Do you use Google Analytics for your website? This is a great read that provides Google Analytics 101. It also covers common Google Analytics errors, as well as how to fix them quickly.
Do you outline your fee structure on your website? This author highly suggests that you should and provides creative ways to display them.
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